Date: Thursday 7th May 2020
Time: 10am to 2pm
Cost: €20

Determining the right price for your new product or service can be one of the most challenging tasks any business faces, all the more so if, you’re a Start-up. In competitive markets, getting your price right can be the difference between success and failure.

This short course looks at the basics of how to cost your product / service and to understand the market in which you are selling to price with confidence. The course will provide participants will simple costing tools to clarify how costs are arrived at and ways of pricing which ensure profitable returns.

Topics include:

• Cost analysis – fixed costs and variable costs
• Breakeven Analysis
• The Forces on Price
• The relationship between Price and Demand
• Pricing with confidence